Who are the workshops for?

The workshops are for tourism businesses with or without experience in the China market.

About

ATEC has partnered with National Foundation for Australia-China Relations for workshops in each state and territory with expert facilitators to unpack 'China Host'. Equipped with the knowledge and tools to navigate the preferences and expectations of the modern Chinese traveller to thrive in the evolving tourism industry. 

Workshops Overview

ATEC in partnership with National Foundation Australia-China Relations is excited to deliver national 'China Host' workshops to be held nationally across each state starting from 19th June 2024 kicking off in WA. 

The workshops will include a full day of unpacking 'China Host' modules with the program focusing on culture, service, product and trade engagement. 

One of ATEC's key goals is to enhance engagement with the Chinese visitor market and strengthen tourism businesses in showcasing their unique destinations and experiences more confidently. 

The full list of event details is listed below:  

Location Date
Perth, Western Australia 19th June 2024 (Closed)
Melbourne, Victoria 24th July 2024 (Closed)
New South Wales 22nd August 2024 (Registrations now open)
Tasmania 9th September 2024 (Registrations now open)
South Australia 24th October 2024
Queensland 13th November 2024


If you're interested in other workshops and want to stay up to date with registrations and further details, submit your expressions of interest here.

For any other questions please contact ATEC Team: [email protected]

genAI Logo & Image

These workshops are proudly brought to you by

ATEC logo