Digital marketing has become increasingly important because of how accessible digital channels are and the amount of people globally accessing them. Digital marketing is simply a mix of online strategies that are easy to apply that allow you to better sell your offer directly to consumers.

The travel and tourism industry is fiercely competitive, to thrive businesses must use digital marketing strategies to stand out.

Program overview

Online and self-directed, complete at your own pace

Program outline:

  • Digital marketing overview
  • Defining your brand & creating compelling content
  • Understanding the customer journey
  • Practical steps to building an effective website
  • Optimising traffic to your website
  • Maximising a Google Business profile
  • Driving traffic to your website - search engines, socials and social butterflies
ATEC Digital Marketing & Your Online Shopfront

Pricing options

ATEC Members receive discounted pricing, please enter your exclusive coupon code to save 50%


  • I’m an ATEC member, where do I find my exclusive coupon code?

    All coupon codes are listed under the Training tab on the atec website (you must be logged in to view). If you are unsure of membership status, please email: [email protected]

  • I’m unsure if I’m an ATEC member, what do I do?

    Please do not register as an ATEC member if you are unsure, this could result in you being charged for the full cost of the program. Instead, email [email protected] to check

  • Does my progress automatically save?

    Yes, each time you login your progress is automatically saved, returning you to the same spot you last visited

  • Do I receive recognition?

    Upon completion of all lessons, you will automatically receive a digital certificate to download.

  • Is ATEC’s E-learning compatible with mobile devices?

    Yes, the website platform performs very well with any mobile device. The site has a responsive design so you can view fonts, menus, images and videos clearly.

This program is proudly brought to you by

ATEC logo
Tourism Australia logo